The flooring industry is now in the age of the Internet, and various new media marketing tools are exploding into the entire market. In the entire marketing of the flooring industry, major flooring companies can adapt to the development of the times, meet the needs of the public, and condense the power of new media to constantly adjust and innovate.

Micro-Movie Marketing—Incorporating Business into the Story Micro-Movie Marketing is different from commercial film and television, and it is also different from the popular video short film. It is a new network media marketing method between the two. The advantage is that the "advertisement" is changed into "content". With the help of the film, the culture of the flooring company is promoted. For enterprises, microfilm is a video and movie marketing that is entirely for business. This is the same as the film and television placement of advertisements, except that it does not adopt the blunt advertising methods of advertisements. Instead, it adopts a softer model that integrates into the narrative style of the story itself and allows the audience to accept the corporate brand in a subtle manner.

WeChat Marketing - Enhancing Consumer Interaction Nowadays, WeChat is one of the most popular platforms for information exchange. The rise of WeChat is not only a new form of media expression, but also enriches the way people socialize. Flooring companies must keep up with this trend and do effective marketing of WeChat. The nature of WeChat is a communication platform. Communication needs to come and go, so human interaction is essential. The floor company WeChat public accounts must be capable of timely human interaction. If this is not possible, it is difficult to play WeChat.

Weibo Marketing - Expanding Fan Group Weibo marketing refers to a marketing method that uses Weibo as a platform to create value for businesses and individuals. The marketing approach focuses on value transmission, content interaction, system layout, and accurate positioning. The fiery development of Weibo also makes its marketing effect particularly significant.

Flooring companies use Weibo marketing, with particular attention to the number of effective fans and the frequency of information updates and other factors. The floor is a high-end product and it is a niche industry. Its attention to the crowd is limited. Attracting effective fans is the first step and the most critical step in corporate microblogging marketing.

After all, the influence of various “micro-powers” ​​of flooring manufacturers still depends on the quality of flooring and services. Therefore, floor manufacturers must innovate their marketing models based on quality and service.