The development of China's security industry, from scratch, from small to large, after the rapid development of the past ten years, whether it is the industry's awareness, product maturity, or the security market itself, have a considerable scale. Construction projects such as “Safe City” and “Intelligent Community” are in the ascendant, showing a thriving scene. However, behind the excellent situation, there are also many factors that restrict and hinder the development of the industry. As far as construction units are concerned, in the initial stage of the security project, the construction unit has done everything possible to raise funds, set up projects, and placed high expectations on the construction of the system. However, when it comes to the implementation of the project, it is uncontrollable.

First of all, security technology prevention is a high-tech application field. The industry has special skills. The construction unit itself lacks corresponding technical force. It is difficult to make decisions on the overall planning of the project, technical solutions, equipment selection, etc.; Familiar with, many security product businesses, complex models, prices are varied, in the selection of engineering contractors and business negotiations when the bottomless, more passive; Moreover, when the project into the on-site construction phase, the construction unit generally does not have the practice of security engineering construction Experience cannot ensure reasonable and effective control and management of the progress and quality of the project, and it is not sure of the final construction results. On the other hand, as far as engineering companies are concerned, there are various problems in various aspects of security engineering from design and construction to system completion acceptance. For example: a considerable part of the construction companies do not pay attention to the characteristics of the project itself, a design plan can be universally adopted. No matter what the project, no matter what the size, changes in some configurations, add or delete a bit of content, it has become a design project for this project.

Security consultants and supervisory team construction workers must first sharpen their tools, strengthen the construction of supervision and consulting services, improve the company’s core competitiveness, and enable the company to maintain long-term and stable development. In the field of construction engineering, supervision and consulting have accumulated a set of scientific management systems. Supervision consulting companies are also regarded as highly intelligent service companies. Supervision engineers and consulting engineers all have high academic qualifications and good remuneration. At the same time, they also attach great importance to personal work experience and require that supervisors and consultants must design and construct a company for a certain number of years before they can obtain the qualifications of a supervision consulting engineer. In addition, more attention is paid to the training of on-the-job supervisors, especially the training of compound talents, in order to raise the level of supervision and consulting.

At present, the supervision personnel of the security supervision and consulting company mainly come from three types of people: First, the senior engineer, engineer, and technical worker who jumped or retired the security construction unit. These people’s congresses have rich practical experience in design and construction, but they often Emphasis on security professional knowledge, lack of experience in supervision work and management work, must undergo supervision and management professional training in order to carry out the work; second is the weak power professional supervision staff recruited by construction engineering companies, these personnel have more in the supervision business The experience is very familiar with the supervision process and supervision specifications. However, there are few theoretical and practical experiences in the security profession. The work is easy to form and lacks pertinence. The third is graduates of universities and colleges, although these people have certain Professional theoretical knowledge, some of whom also have comprehensive knowledge of economic management, but lack of professional practical ability and on-site coordination capabilities, is also difficult to bear the heavy responsibility. From the above situation, it can be seen that one of the harshest facts is that most of them are difficult to grasp the overall situation and are not competent for the full range of security engineering supervision and consulting services. It is impossible to provide high-quality security engineering consulting and supervision services without high-quality personnel. The lack of composite supervision and consulting personnel is the bottleneck that restricts security supervision and the level of consultation.

Security consulting and supervision market strategy First of all, for the security industry itself, the design, construction and installation of new systems is also good, and the old system is updated and reconstructed as a part of the weak electricity general package, between the construction party and the project construction contractor. The amount of the contract is generally not large, a few million contract amount is no small contract, tens of millions or even larger projects. Therefore, the consulting and supervision services of security engineering projects, for a single project, tens of thousands or hundreds of thousands of contract quotas are quite common, and in the case of imperfect market cultivation, one project and one project site will be used to carry out market public relations. Difficulties and market expenses are not small, and if they continue to develop, it will be difficult for companies to do a great job. So how to solve the developing market problem?

1. Market cultivation and development work The market prospects of security supervision and consulting services should be said to be enormous, but the development of new things is a process. In terms of market cultivation, Beijing Blueshield Shi'an Information Consulting Co., Ltd. is currently the only professional security supervision and consulting company. With years of security experience accumulation, we have done a lot of pioneering work and made many useful attempts. Although the year's hard-working market cultivation has not experienced large-scale step-by-step development, advanced concepts and service models have been widely recognized by users. Nevertheless, some basic marketing tools, such as website construction, advertising, and symposiums, need to be strengthened; marketing concepts, qualitative research on consumer demand, standardization of brand image, personalized services and solutions, etc. The problems still lack systemic work. Whether it is an industry, a business, or a healthy and stable development, it is inseparable from a good market.

2. Recognize the situation and do a good job of market positioning China's security market has a large market share. Now it is very popular. The share of related industries with which it is supporting is also very large, but it is suitable for the main direction of supervision and consulting business development and the main channel of the market. What? This is inseparable from the status quo of the development of the security industry and the basic national conditions of our country and the basic conditions of our clients. Analysis of current security needs is mostly concentrated in various functional departments of government agencies and the construction industry and other monopolies, such as: military, financial sector, banks, cultural and educational systems, public security, highways, coal, petroleum, petrochemicals, railways, forestry , gardens, residential areas, office buildings, etc. On the basis of accurately grasping the needs of customers, we will firmly seize several industries and fields, expand all-round, personalized and high-quality service programs in these areas, and expand our influence with “points and lines” and “point expansion”. In order to have a stable and healthy development.