Wardrobe franchise store management to grasp the "four key"
In recent years, the wardrobe industry has developed rapidly, and more and more dealers have invested in the wardrobe industry. However, we have also found that although the wardrobe industry has a promising future, there are only a handful of people who can really earn a lot of money. There is something wrong with the management of the store. Many wardrobe franchisees lack store management awareness, or store management technology "slag". Here, Jiuzheng Building Materials Network believes that wardrobe franchisees need to start from the following four points to improve store management technology. First, the wardrobe store service Many people are crazy about the service of Haidilao. After all, Haidilao is only thinking about the guests a little more, and pays more attention to the details of the service. When customers buy building materials, because of the lack of customer knowledge, their purchase cycle is long, and there are many brands. For many people on the road to renovation, the service of wardrobe stores often becomes the final purchase. An important factor. In the past two years, I have clearly felt the change of the whole wardrobe industry. Unlike the home appliance industry, in addition to providing basic human services to customers, more and more wardrobe businesses have joined the professional home improvement design team. Many wardrobe merchants have begun to provide front-end design for the owners, even including the installation of the products. We can even look forward to optimistically: In the future wardrobe market, who will design the product, who will install it, and no longer need a home improvement company? Second, the wardrobe sales staff Many wardrobe dealers complain about two problems, one is difficult for people to recruit, the other is that people who are recruited can't stay, the shortage of sales staff and the low skill of sales staff have become a headache for many bosses. In fact, this often reflects a fundamental problem, that is, the boss rarely pays attention to the characteristics of orders and sales. It seems to give many sales people the opportunity to go out for training, but the training content is not right for the improvement of the skills of the guides. No help. The sales of the wardrobe industry is different from the clothing industry and the fast-moving consumer goods industry. It requires the purchaser not only to have the ability to quickly deal, but also to require the purchaser to have long-term order, so the research on the sales process and sales order analysis of the wardrobe products is to improve the shopping guide. A key breakthrough in sales efficiency. In addition to solving the salesman's skill problems, it is also necessary to raise the attitude of the sales staff, that is, how to stimulate the sales enthusiasm of these people, and this is related to the evaluation system and reward system of the wardrobe store. The sales ability and work attitude of the salesperson directly affect the final direction of the sales order. The sales are ultimately the treatment of the relationship between people, and the good salesperson can win the trust and recognition of the customer.
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BRIEF INTRODUCTION
Henan Yuteng Grinding Material Co., Ltd. is located in Kaifeng City, Henan Province. Is a set of production, research and development, service as one of the grinding agent, grinding, polishing products professional company, specializing in the production and sales of coated grinding tools derived ancillary products: flocking sand disc, blade, all kinds of special-shaped grinding disc, sponge grinding block, steel paper disk, ring sand belt, sand ring and automotive polishing products.
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