Furniture e-commerce logistics is still a big problem

August 04 22:09:16, 2023

With the development of the e-commerce industry in recent years, more industries have seen the business opportunities of the Internet. The furniture industry is no exception. With e-commerce as a new direction of development, many furniture companies have entered e-commerce. However, furniture is different from other small items, logistics is still a big problem facing furniture companies.
Originally, I wanted to introduce users to offline experience stores to improve consumer loyalty through experience, reduce the rate of chargebacks and avoid impacting the interests of other dealers, but because of internal interests, I had a good desire. Some consumers who do not listen to lobbying go to the offline experience store, and the offline sales will try their best to lobby you to make a deal, and claim that the offline deal is more favorable and the styles are out of sync ... There are certain discount rights, so there will be a situation of online and offline death, and it will also disrupt the original price system.
At present, the development trend of furniture e-commerce, many furniture brand products can find sellers on Taobao, but few Taobao buyers have asked. The reason is that almost all furniture products are large items, which are prone to various problems in logistics. It is easy to damage during the delivery. After the goods arrive, they are transported upstairs and who is responsible for the installation. There are also many things that need to be communicated between buyers and sellers.
Therefore, the furniture O2O development model needs careful consideration. How to balance the benefits of online and offline is on the one hand, on the other hand, furniture e-commerce also needs to establish a standard price system, which can not conflict with offline. Otherwise, no matter how powerful the O2O model is, these shortcomings in development cannot be solved.

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