The overcapacity in the domestic ceramics market has long been well-known in the industry. With the dramatic increase in the production costs of energy, raw materials, environmental protection, and human resources, many ceramic companies have struggled to make progress. Because of this, in order to enhance the competitiveness of regional brands, domestic (especially in Foshan, Guangdong, Zibo, Shandong) ceramic structure adjustment and upgrading and energy-saving emission reduction are in full swing. With the advantages of resources, energy advantages, policy advantages, and advantages of market location, the newly-opened ceramics industry park has never been tired of ceramics investment. Your singing will stop me on stage. As if the pottery industry had an unfinished "gold mine", only the smokers in the pottery factory had smoke and the "silt" would become Jinbao Yinbao.

Undoubtedly, the purpose of the company's survival and development is to create more wealth for the society. In the current domestic building materials market, the sale of ceramic tiles, especially polished tiles, has been sluggish, and under the influence of export tax rebate policy and the appreciation of foreign currencies, corporate profits have been deteriorating, while antique tiles have been characterized by their unique historical vicissitudes. And the wind rises. The popularity of antique bricks and the lucrative profits have become the focus of attention and pursuit of the ceramic industry. In Guangdong, Foshan, Zhaoqing, Qingyuan, Heyuan, Shandong, Fujian, Jiangxi, Sichuan, Shanghai, Jiangsu, Zhejiang and other ceramic producing areas, whether it is antique brick brand enterprises, or polished tiles and tiles production companies, or even sanitary ware companies Regardless of whether it is the reconstruction or expansion of new or old factories, the production of antique brick production lines is under construction.

In contrast, since the beginning of this year, polished tiles, tiles, and exterior wall tiles have been experiencing weak sales due to the impact of the domestic real estate market. In particular, the sharp increase in production costs of energy, raw materials, human resources, and environmental protection, and the tightening of *** appreciation have seriously affected the export trade of ceramics (polished tiles and tiles), making it increasingly difficult to sell domestic and international markets.

Although archaic brick production has a history of only 10 years in China, selling the domestic market is only a matter of the past 35 years. However, with the continuous progress of technology and the improvement of people’s living standards, the serial production of ceramics enterprises is supported. The sales seem to better cater to the consumer demands of the era of decorative arts. From the provincial capital cities to the second-level cities, and even to the market of three-tiered counties and districts, the consumer market's growing demand for the antique brick market is the best example.

Ever since, huge market demand has led to the continuous emergence of serialized design of antique brick production enterprises, more and more product series, more and more varieties of color available to consumers, of course, strong antique brick brands continue to emerge, and from Market strategy to expand the production of the layout, the East Tao West gradually and the South Tao has become a competition in the ceramics market competition and regional strategic expansion of a bright spot, and the large antique brick production line is the highlight of the highlights.

Because of the hot sales of antique bricks, the sales of polished tiles and ceramic tiles are weak, and there is a sharp contrast between hot selling and unsalable sales. Therefore, many polished tiles companies, ceramic tiles companies, and even sanitary ware manufacturing enterprises are trying to increase their sales force. For product support, it is natural to quietly build an antique brick production line. In the march of the antique brick production line, the domestic brands of polished tiles and ceramic tiles have strong economic strength, strong human resources, and a sound terminal sales network. They are strongly involved in the field of antique bricks, and they have achieved high quality through large-scale procurement. Starting point design, high quality production, and supporting sales make rustic bricks popular.

Can antique tiles really reverse the decadent and decadent ceramic market? Judging from the sustainable development of industrial enterprises, appropriate profits will be beneficial to the innovation and market expansion of enterprises. During the implementation of the ceramic industrial structure adjustment and the new national standard of energy consumption limits, whether the technological transformation of the enterprise can be integrated into the era of energy-saving emission reduction mainstream, this not only tests the courage of the Tao enterprise investment managers, but also requires the company to operate with appropriate profits. Supporting the investment in environmental protection, supporting new product R&D, supporting market expansion, and supporting brand building. It is precisely because of this many "needs" and "support" that the brick-selling antiques and profit-driven ceramic companies seem to find a support point to reverse the market's weakness. Therefore, whether it is the expansion and transfer from the adjustment of the industrial structure of Guangdong ceramics or the strategic layout of a strong enterprise, whether it is Guangdong, Foshan, Zhaoqing, Qingyuan, Heyuan, or Hunan, Hubei, Jiangxi, Sichuan, Chongqing, In ceramic production areas such as Shaanxi, Shanghai, Jiangsu, Zhejiang, and Liaoning, the Daban antique brick production line has become a beautiful landscape in the adjustment of the industrial structure of the ceramic industry in 2008.