Residential industrialization is the best way for China to develop a green economy and promote resource conservation and building energy conservation. It will gradually become the mainstream of China's residential construction in the future. How should the domestic building materials industry, which is closely linked to the upstream property, respond to the industrialization of housing? While the big home trend has swept along, how home building materials companies find a balance in these two trends is worth exploring.

The industrialization of housing urgently needs government guidance and policy guidance. At present, China's housing industrialization is about to enter the fast development track. However, in the period of rapid development, Xie Yifeng, chairman of Sword and Kee Real Estate, pointed out that at present, China does not have corresponding laws and regulations. Guided by the industrialization of housing, there are no relevant legal provisions that impose fine-tuned housing on property developers. It is precisely because of the absence of government guidance and the lack of policy guidance that led to a long period of warm-up of residential industrialization, moving slowly in the dark. At present, real estate developers are blindly pursuing interests and satisfying the market's preference for rough houses. Although some real estate developments have fine-tuned housing, the proportion is very low. Xie Yifeng pointed out that on the one hand, the government emphasizes low-carbon energy conservation. On the one hand, it gives the rough room a lot of room for survival. This is contradictory. The decoration of the rough room is a secondary pollution. Each household has different degrees of decoration in different periods. It not only has waste pollution but also noise pollution, and does not meet the requirements of environmental protection and low-carbon energy conservation. The fine decoration room is a unified decoration when the developers build a house, consumers directly after the purchase, not only save the trouble of decoration and will not cause pollution to others, but also reduces the waste of human and financial resources. Therefore, the industrialization of housing needs the strong support and guidance of relevant government legal documents.

The 'standards' are of crucial importance and also require national policy guidance. The principles, standards and standards that furniture, building materials, and decoration companies must follow in promoting the industrialization of housing. At present, Japan is the country with the best housing industrialization in the world, and a large part of Japan’s housing industrialization benefits from the stringent standards set by the government and industry. In this regard, Lu Jing, deputy dean, professor and doctoral tutor of Antai College of Management of Shanghai Jiaotong University, expressed his opinion. He believes that we should study in Japan, unite as one, change our concepts, and strictly implement standardized production and construction, such as the wall. Standards, structural standards, brick standard bricks, material replacement cycles, etc., all require national and furniture building materials and decoration companies to jointly formulate and comply with each other. For home building materials companies, the first thing to do with residential industrialization is to continue Improve their own brand influence and product research and development capabilities, so that they have the ability to adapt to the high standards and high requirements of residential industrialization, but also to innovate the sales model for more cooperation with the real estate in order to not be eliminated by housing industrialization. At this stage, all the industry associations of home building materials need to do is to organize industry participants to participate in similar activities such as the Asia Pacific Forum, so that everyone can discuss how to better respond to the trend of housing industrialization.

Calling on various standards as soon as possible was announced by Chen Junyi of Shenzhen Building Decoration (Group) Co., Ltd. He said that the acceptance of the quality of the recently renovated rooms was not optimistic because of the lack of integration and the lack of standards. Links are planned for their own interests, so the establishment and implementation of standards is critical, only the home building materials companies, decoration companies in strict accordance with the standards of production and decoration, can improve the quality of refined decoration rooms, will not let the owners in the collection of time Water leakage and damage have occurred. Once the owners accept finely decorated rooms, the further development of housing industrialization can see hope.

The trend of large home furnishing complements the trend of housing industrialization When the local production industry actively welcomes the industrialization of housing, home building materials companies are slowly exploring the road to home development. However, these two trends and trends coincide with each other to some extent. . Wan Qingtang, chairman of Guangdong Magnolia Decoration Materials Co., Ltd. believes that furniture and building materials companies must unite as one in the face of housing industrialization trends, actively seek alliances and cooperation, and provide a comprehensive solution for housing industrialization to satisfy consumers. For the needs of the room type, the demand for quality, the demand for taste, and the demand for style, only the approval of real estate developers and owners will lead to new ways and opportunities for home building materials.

Wan Zeng also pointed out that home building materials companies not only need to cooperate in the alliance, but also need to do a good job of product customization to meet the individual needs of consumers, but also to do a good job of product development, so that real estate developers have a selling point, but also better meet the consumer Needs.

At the moment when the era of housing industrialization is about to appear, when the era of big home has come quietly, let us wait and give more patience and encouragement to the furniture and building materials companies. We believe that in the near future we will see A large home and residential industrialization era complement each other.