The trend of rising furniture prices may trigger industry reshuffle

The price increase of furniture is the general trend. Jilinsen is working as a leader in the plate industry. This price adjustment may trigger the overall rise in plate prices. This is not only the case for domestically produced plates, but there has also been news of price hikes recently in European EGGER. The rising prices of raw materials will undoubtedly squeeze the already slim profit margins of the furniture industry. "Because of the rising prices of raw materials including plates, sponges, paints, hardware, etc., and the increase in labor and transportation costs, furniture price increases are also objectively inevitable. Companies cannot digest the increasing costs themselves, and can only deal with them by raising prices.

According to reporters, some furniture manufacturers have been brewing a round of price increase actions, to alleviate the cost pressure by increasing the selling price. According to the sales manager of Meikemeijia Xi'an Store, the price adjustment notice of the headquarters has been received, and the prices of its furniture products have been increased by more than 10% on average. At the same time, Yifeng, Qumei and other brand furniture will also have different price increases.

Price increase or industry reshuffle. With the implementation of the new policy of national real estate regulation and control, the impact of the furniture industry will gradually show in three to six months, and furniture consumption is expected to shrink. In the interview, some furniture distributors also said that they will not increase prices for the time being, but will take a comprehensive consideration of market conditions to decide, and will self-digest some of the cost pressures through methods such as internal cost reduction, thereby maximizing the pressure on price increases of raw materials such as plates ; At the same time, it also acknowledges that the price of furniture will eventually increase, or adopt disguised price increase methods such as reducing the discount, so as to reduce the sales risk brought by the price increase.

Industry experts said that due to the low technical content of the furniture industry and the large number of small furniture factories, the entire industry market is relatively chaotic. The increase in raw material prices will have a great impact on low-end furniture brands, and it is likely that a considerable number of small furniture companies will be closed down; however, the impact on large-scale furniture manufacturers is limited, but they can take this to the scale of innovation and R & D Road, improve the added value of products and services to adapt to market competition, thereby raising the threshold of the furniture industry and promoting the healthy development of the entire industry.

Mahogany and solid wood furniture rose more "In this round of price hikes, mahogany and solid wood furniture have seen the most significant increase." Meng Yifan said that because some Southeast Asian countries and regions that mainly produce mahogany restrict the production and export of mahogany, raw materials Relatively scarce, coupled with the fact that mahogany furniture is made by hand, there is a lack of technical personnel, and the increase in labor costs has also prompted the price of mahogany furniture to rise. Solid wood furniture is also generally affected by raw materials, prices have been in the process of general increase, while panel furniture and upholstered furniture have relatively small increases. "Since the end of last year, the price of solid wood furniture has been rising." A solid wood furniture dealer told reporters that as long as it is solid wood furniture, the overall increase is between 10% and 20%.

The home improvement industry is implicated As the real estate regulation storm is transmitted from the property market to the home improvement market, the home improvement market is likely to usher in a trough within half a year. The current real estate market has entered a situation where prices and prices have fallen, the owners are also on the sidelines, and the turnover of home improvement companies has been greatly affected. Zhang Jun, deputy general manager of Kuoda Decoration, said in an interview: "Furniture price increase will inevitably divert the owner's overall home renovation budget, and the home improvement industry will be affected to some extent.


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