Solar companies build channel competitiveness

"I heard you are Sunbao's sales elite this year?"

"I do it every year because I have unique, time-tested tips."

This is a dialogue between the "China Enterprise News" and Sun Bao Solar Zhejiang Huzhou distributor Wu Jie. Throughout the interview process, Wu Jie left the deepest impression of being a confident and strong, and in the end it also contributed to Wu Jie’s strong position in the sales of solar water heaters in Huzhou.

"Since 2003, I started to deal with Sunbao. Before that, I mainly dealt with small household appliances such as soya-bean milk makers." Wu Jie said, "The main agents of solar energy, bathroom heaters, gas stoves, range hoods, and sterilizers, etc. There are more than 30 solar township outlets, and if we count these gas stoves, we have more than 200 outlets in our hands."

“In the market of Huzhou, Sunbao can take absolute advantage and channel is the key”. Wu Jie does not have the slightest humility. “Sunbao can sell more than 1,000 units a year in Huzhou, and I represent the other three brands of solar energy. Each year, they can also sell nearly 1,000 units, all of which add up to nearly 4,000 units.Look at the large brands that are strong in other areas such as Huang Ming and Sun Rain, which are less than three or four hundred units a year, and they are hard in Huzhou. stand up."

Wu Jie told the "China Enterprise News" that the reason why he can now be so strong, the key is to have deep channel support.

According to Zhang Shengli, the marketing director of Sun Baoxin Energy, “From the end of 2009, we implemented a channel sinking strategy, established a county-centered city, and radiated multi-level channel echelons in townships and villages, eventually forming a comprehensive market. cover."

In recent years, under the joint promotion of a group of powerful channel agents represented by Wu Jie, Sunbao has risen in the domestic solar water heater industry and has become a new leader in the industry. Zhang Shengli revealed that in the past two years, Sunbao has achieved a healthy growth of more than 30%, and it will continue to maintain its strong momentum in 2011, increase its innovation in product research and development and marketing, and build a diversified market growth system.

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